Tuesday, May 12, 2009

Motionflow Bravia Ad

Sony's new Motionflow Bravia TV ad (the one with Kaká) features Kasabian's awesome new track Underdog —

Interesing insight into the making of the world’s largest (and fastest) zoetrope, the BRAVIA-drome, a device that produces an illusion of action from a rapid succession of static pictures —

The earliest elementary zoetrope was created in China around 180 AD; Sony use this ancient technology to explain how this new Motionflow technology essentially works.

Sony's Motionflow site

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